In 1999, two Dutch publishers, Peter and Nelleke van Lindonk, decided to create a day-long conference with the sole purpose of giving center stage to creativity, inspiration, and innovation by inviting accredited speakers from all walks of life to share their passion projects with an audience hungry to feed their senses. The van Lindonk’s worked tirelessly to create a worthwhile event complete with performance art, incredible food, surprises, gifts, fascinating stories, unique attendees, and moments that would make lasting memories. The venue was found, the speakers were secured, the menu was created, the tickets were sold, and almost two decades later, PINC is still going strong as ‘Holland’s Most Creative Day.’